Our Team
Our award-winning team of executives brings unparalleled expertise, having experience as a leadership group driving a leading DTC brand from $6M to $150M+ in revenue in just 5 years. Each team member is a celebrated leader in their field, and together we lead our partner brands in every vertical across a successful business. With accolades from Forbes, Ernst & Young, and the PR Net, we excel in DTC, brand development, creative strategy, product & merchandising, e-commerce and paid media, influencer engagement, and more.
Julia Hunter
Julia is a Chief Executive Officer with 12+ years of experience, overseeing all aspects of brand & growth strategy including long-term enterprise value creation, DTC opportunity evaluation, growth planning, and financial management. Julia’s prowess across business development, buying and planning, brand strategy, and performance marketing make her a unique and highly sought-after executive in the industry.
Jackie McCabe
Jackie is a Chief Merchandising & Marketing Officer with 8+ years of experience overseeing product strategy, hero approach, merchandising strategy, product storytelling, inventory buying, and go-to-market strategy. Jackie is celebrated for her deep propensity for product and successful brand positioning as well as her strategic execution work building hero styles across commercial channels.
Meaghan Cox
Meaghan is a Chief Brand Officer with 9+ years experience in brand-elevating creative direction and optimization, performance-driven creative, social media and influencer strategy, partnerships, press and events. Meaghan was named one of PR Net’s Most Influential Marketers in 2023 and is known across the industry for brand-defining, content-first marketing.
Hanna Paison
Hanna is a Chief Digital Officer with 12+ years of experience leading e-commerce and customer retention with a focus on lifecycle marketing. She has a proven track record driving revenue via a data-informed yet branded approach, growing repeat customer revenue from 30% to 70% during high acquisition periods. Hanna takes a holistic view of the customer journey to strategically optimize every touchpoint while championing visuals, brand standards and authenticity.
